How Online Casino Games Have Come to Dominate the Mobile Gaming Market
Mobile gaming had another great year in 2019, with the industry growing from $54.7 billion in 2018 to $61.7 billion in 2019. That increase was, in part, driven by familiar titles, like Tencent’s PUBG Mobile, Mixi’s Monster Strike, and Niantic’s Pokémon GO. It was also fueled by online gaming, of which a huge part is comprised of online casino games. This sector, in fact, is dominating the mobile gaming market, and is forecast by Statista to breach $94.4 billion in revenue by 2024.
Such dominance is unprecedented. It also begs the question: How are online casino games dominating the mobile gaming market? Below are some answers.
There Is an Existing Market
One reason is that there is an existing market for online casino games in the first place, as casino card games and slots have been around for a long time. And while people are still playing in brick-and-mortar casinos, online casino games are proving to be an excellent alternative. That’s because they allow players to keep playing their favorite games anywhere and at any time. This online format also allows people across the globe, even in places with strong restrictions on certain types of gaming, to enjoy playing 24/7.
The Games Are Getting Better
Today’s online casino games are infinitely better than those that came out five, six years ago. There are now live dealer card games (e.g., poker, baccarat) that mimic the atmosphere of an actual casino table—complete with a human dealer on video. These enhancements are making these games even more enjoyable. Unsurprisingly, they are attracting more and more players looking for an accurate replication of the casino experience.
Game Developers Keep Innovating
Game developers have been innovative in terms of putting new “spins” to traditional casino games. Take the case of online slots, many of which are now referencing elements of pop culture—images of famous rock bands or superhero characters—to appeal to a wider demographic of gamers. Not only that, some online slots are even offering online tournaments with regular prize pools up for grabs. The tournament format on Gala Spins allows players to compete against each other every week throughout the year, with the winning player of each event awarded a point. In turn, the player with the most points at the end of the tournament will win the grand prize, which can be in the millions. By applying tournament formats that are most closely associated with traditional card games like poker, the online slots market has been able to appeal to players who want to bring out their competitive side.
Online casinos will continue dominating the mobile gaming market. Every other sector, though, will boom even more, with games getting better and developers continuing to find innovative ways to refresh their offerings. Even the steady roll out of 5G, which is revolutionizing the sports world through blazing-fast internet, will be a benefit to mobile gaming. That’s because 5G will allow developers to enhance their games even more, as the internet will be able to handle such enhancements without lags. In other words, the future of mobile gaming and online casino games is looking brighter than ever.