One of the main complaints from streamers on platforms such as Twitch, YouTube, and even Facebook Gaming has been discoverability, and how it can be hard, even as a rather popular streamer to find a new viewer by way of search on the platform itself.
Well, social networking platform Gamactica is aiming to solve the issue, and is making content creator news in the process.
Launched in 2018, Gamactica is a social media networking and marketing platform geared for connecting the different sections of the gaming & streaming industry, and bring them together under one hub. It’s no big secret that gamers, streamers, esports teams & players, cosplayers, and brands don’t often network or even operate in the same sphere, and that leaves a lot of opportunities on the table.
While there are many aspects of Gamactica that focus on addressing the networking and connectivity issues that exist, one section in particular is aiming at tackling the biggest issue when it comes to discoverability – The Stream Directory.
Serving as a virtual, all-in-one, business card for a streamer, a kind of Twitch Search Engine is a way for any person, business, or brand to find a streamer based on criteria such as games streamed, languages, location, consoles, and stream types.
For example, if you’re looking for a streamer on Twitch playing Apex Legends, you can easily find them via this unique search engine. But it goes far beyond just a simple search.
When selecting a streamer you will arrive at their Listing page where you can watch their channel’s latest stream, even if they are live, read their bio, get quick access links to their social media profiles, and also read reviews.
A step further will land you to their GamactiScore, a rating that is composed by four voting factors submitted by anyone leaving a review. They can rate or grade a streamer’s Gaming Ability, Chat Interactiveness, Community Participation and more, a way to generate some positive visibility.
It’s a great resource for people to find the streamers they stream the exact content they want, as well as businesses who are looking to work with a specific kind of content creator. Perhaps a game studio wants to find a super-skilled gamer to stream their new game and see if they can beat it. Perhaps they prefer someone who may not be the best gamer, but is super interactive and entertaining with their chat.
The potential of the Stream Directory is not close to being fully unlocked, but it offers a very promising resource point for the future, and with the boom of the streaming industry, a necessity for the professional streamers and brands that operate within it.
